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Five Types of Shoppers and What They Want for the Holidays

A Special Taxonomy for Retailers

In the News

Five Types of Shoppers and What They Want for the Holidays

A Special Taxonomy for Retailers

This taxonomy of shoppers—from our Consumers Unmasked report will help retailers of all sorts this holiday season With greata commentary from our Dan Smythe and Cameron Davis, Head of Digital Strategy at Best Buy.

Photo by Anna Dziubinska on Unsplash.

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