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Design Trends, Digital Design, Health Care, Innovation, Service Design

This Week Made Real

Boston 09.19.14, 01:30PM by Gabriella DAgostino

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. Designing for the Frontline Employee Our Toby Bottorf explains how our service design process incorporates both the customer and the employee experience. The Apple Watch Can Apple change customer behavior when it comes to purchasing … Read more

Around the Studio

Customer Experience at Charcoal Guido’s

Boston 09.18.14, 09:25AM by Gabriella DAgostino

At Continuum, we believe in the power of the customer experience. When we needed a location to shoot a video on the topic, there was no better place than our local friend Charcoal Guido’s. Located on Moody Street in Waltham, MA, Charcoal Guido’s is more than just another Italian restaurant. With its contemporary style, Charcoal Guido’s … Read more

Consumer Understanding, Design Trends, Product Design

The Market for Fashion Electronics

Boston 09.17.14, 03:25PM by Mike Arney and Marisa Bohlmann

As the wearable technology space grows day by day, we’ve been thinking a bit about the demands these devices put on users to surrender “body real estate” in exchange for the agency, convenience, multitasking, health tracking, and other functions these gadgets promise to provide. Rather than consider them “wearables,” we’re arguing for a shift to … Read more

Brand, Design Trends, Digital Design, Health Care, Service Design

This Week Made Real

Boston 09.12.14, 11:00AM by Gabriella DAgostino

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. The Designer Perspective Our Kord Brashear, Lee Moreau, Jason Lee and Gianfranco Zaccai joined Inc’s Ilan Mochari at the Museum of Fine Arts to offer their design perspective at the Jasper Johns exhibit. Student Loan … Read more

Consumer Understanding, In Response

In Response to: Millennials are saying no to credit cards

Boston 09.09.14, 11:00AM by Leeanne Brennan

While Blake Ellis’ recent CNN Money article touches on some great points, it seems to be missing the Millennial perspective. Let’s look at the plight of this generation and explore why we’re seeing different credit card behavior than in years past. YOLO Not every Millennial falls into this category, but there is a large number … Read more

Around the Studio

Lunchtime Lecture: Ferdinand Ulrich

Boston 09.05.14, 03:28PM by Allison Ryder

Ferdinand Ulrich is obsessed with typefaces. Specifically, Hunt Roman. He devoted a year’s time and his graduate thesis from the Berlin University of the Arts to the character set, and Continuum was lucky enough to host him for a lunchtime lecture at our Boston studio. First, a bit more about Ferdinand: he also studied at … Read more

Design Trends, Digital Design, Innovation, Product Design, Technology

This Week Made Real

Boston 09.05.14, 12:30PM by Gabriella DAgostino

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. Millennials in the Workforce Senior Envisioner Sean Brennan explains why it is a leader’s job to keep millennials engaged at work. Innovation in Education Our Sean Brennan takes a deeper look into how the world of … Read more

Around the Studio, Design Trends, Future Made Real, Global Markets, Innovation

Continuum Shanghai

Boston 09.04.14, 09:30AM by Gabriella DAgostino

Let’s take a trip around the world… Welcome to Continuum Shanghai, a unique space that effortlessly blends local flavor and global culture. Located in a repurposed research institute in a vibrant neighborhood, the former French Concession, our Shanghai studio is anything but a traditional office. No matter which global office you are located in, Continuum … Read more

Design Trends, Digital Design, Health Care, Innovation, Service Design

This Week Made Real

Boston 08.29.14, 10:30AM by Gabriella DAgostino

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. Customer Loyalty Our own Toby Bottorf looks at customer loyalty through the lens of customer experience and emotional responses. The Mobile Battle  The ongoing competition between Apple and Android may have just heated up due to … Read more

Around the Studio

Modalities at Keltic Krust

Boston 08.25.14, 12:53PM by Sophie Spiers

A few weeks ago, Continuum’s marketing team set out to film a video about customer modalities. We needed a place to show our expert, Anthony Panozzo, demonstrating different ways a customer would experience a coffee shop (ordering coffee at the counter, exchanging money with a barista, enjoying the beverage at a table etc.) We had … Read more

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