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Around the Studio, Food Experience

From Whole Grains to Human Analtytics: A Collaborative Talk on Health and Wellness Innovation

Boston 08.03.15, 06:15AM by Sophie Spiers

On Thursday, 16 July, Continuum hosted SLICE OF HEALTH AND WELLNESS, the second installment of SLICE OF INNOVATION. The topic of this collaborative talk centered on the role of food and technology in the health and wellness industries. The event featured three guest speakers with expertise in varying aspects of consumer health and connected health: Giuliana … Read more

Future Made Real

This Week Made Real

Boston 07.31.15, 08:42AM by Sophie Spiers

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. The Future of Social Shopping This re/code article weighs the potential success of “social shopping” against its logistical difficulties. Good Design Improves Patient Experience Fast Company highlights 5 hospitals whose beautiful designs boost patients’ moods and improve … Read more

Consumer Understanding

Anticoagulant Monitoring, Patient Experience, and Grandma Betty

Boston 07.28.15, 10:03AM by Samantha Katz

Four million outpatients in the U.S. are on long-term warfarin therapy (warfarin is an anticoagulant or “blood thinner”) to prevent heart attacks, strokes, and potentially deadly blood clots.¹ Because of warfarin’s limited therapeutic range and clinical and genetic factors that can influence the body’s response to it, patients must have their international normalized ratio (INR) checked … Read more

Consumer Understanding, Human Centered Design, Service Design

How CX Design Can Make MLS a Major League Sport

Boston 07.25.15, 10:12AM by Chris Michaud

My name is Chris Michaud, I’m an American, and I love soccer. I love to play it, coach it, and watch it (I was one of the 25.4 million fans who were psyched to watch women’s national team win yet another World Cup title!). Yet, even while soccer is the second-most popular sports for kids … Read more

Future Made Real

This Week Made Real

Boston 07.24.15, 08:37AM by Allison Ryder

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. Tired Moms Shed Light on the Future of Retail Shopping The Atlantic sees Diapers.com as a business putting forth a model for mobile shopping that other retailers will soon emulate. Keeping up With the Speed … Read more

Health Care

Healthcare Is No Longer Healthcare’s Biggest Competitor

Boston 07.23.15, 11:05AM by Kate Dudgeon

Where do health systems find their inspiration? When looking for ways to improve patient experience, health systems typically turn to the traditional competition down the road—to the next hospital or clinic—rather than the WalMart across the street or the Uber car driving past them. This is an issue. While it is dangerous to define “patients” … Read more

Consumer Understanding, Service Design

Build a Customer Loyalty Program That Transcends the Transaction

Boston 07.21.15, 08:57AM by Anthony Pannozzo and Brandon Tirrell

Credit-based loyalty programs are becoming increasingly popular tools for retailers to drive customer retention and incremental spend. Additionally, credit card issuers are relying on them more heavily to acquire new customers. Continuum has extensive experience working in the financial services and retail sectors and designing customer-focused loyalty programs, so we’ve distilled our knowledge into the … Read more

Future Made Real

This Week Made Real

Boston 07.17.15, 08:45AM by Allison Ryder

Our top reads this week on things we care about—topics of design, service innovation, product development, technology, and healthcare #madereal. Innovation Summer Reading Inc asked Tesla’s Elon Musk for his must-reads on the topic of innovation, and here’s what he came up with. Healthcare Goes Mainstream The New York Times profiles the rise of retail … Read more

Consumer Understanding, Human Centered Design, Service Design

Design Thinking Spurs Campus-wide Innovation at Art Center

Los Angeles 07.16.15, 07:03AM by Alexandre Hennen and Jered Gold

Art Center College of Design straddles two campuses on opposite sides of the 134 freeway in Pasadena, California. The school enrolls just shy of 2,000 students, a mix of undergraduate and graduate, who pursue degrees in various creative and urban design fields from illustration and film to environmental design and transportation. The catalyst for change … Read more

Consumer Understanding, Service Design

Will Disneyland’s Cast Members Work for You? Depends on Your Show.

Boston 07.15.15, 09:41AM by Ken Gordon

The author visited Disneyland—and all he got were some insights into service design, content marketing, and recruitment. The people who work at Disneyland, the fabled amusement park that turned 60 on July 17, call themselves “cast members.” All of them. The janitors. The folks running the pin trading concession. The guy in the Goofy suit. For … Read more

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