As the wearable technology space grows day by day, we’ve been thinking a bit about the demands these devices put on users to surrender “body real estate” in exchange for the agency, convenience, multitasking, health tracking, and other functions these gadgets promise to provide.
Rather than consider them “wearables,” we’re arguing for a shift to naming them “fashion electronics”—products that connect users with technology but need to consider themselves more as apparel than wearable computing devices to secure the long-term consumer adoption they are seeking.
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